Posted by: tourismvc | January 7, 2010

Nova Scotia’s 2010 Tourism Plan – Focus on Experiences


Nova Scotia Official Tourism website -

It is a new year now and Nova Scotia has a new tourism plan for 2010. The target markets will change a bit with more emphasis on the Canadian Market for visitors but still working with its partners for long term growth in UK, mid -Atlantic States and New England States. 

The big news is the concentration on core experiences, packages and intineraries  for the visitor. An experiences toolkit will be developed and launched at NS Product Development day in April for the tourism industry. Watch for a relaunch of website focusing more on new media – videos, visuals, and social media.



  1. I always look to to showcase what other DMO’s and PMO’s should be doing.
    Seems to me, the 2010 plan is on the mark….. is attention to mobile handheld toting traveler included?

    • Hi Todd, good question on mobile marketing…I will check and get back to you.

  2. waw!Nice!

  3. I created a mobile web site for tourists to Nova Scotia, you can view it at on your mobile device 🙂

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: