Posted by: tourismvc | May 9, 2008

Gaining the Competitive Edge in a Global Market

Presenters Anne Freiss and Eric Mullen provided excellent research on attracting International Travellers to your business and tourism region at “Gaining the Competitive Edge in a Global Market” workshop at the Gaelic College, St. Ann’s on May 8. The workshop was sponsored by TIANS, NS Tourism, Culture & Heritage and Victoria County Recreation & Tourism Dept.  Did you know the 50%  of European Visitors are under 40 and 70% are under 50 years old. Europeans book 3 months in advance of their trip. More independent travellers, less people buying packages and less motorcoach travel.  International travellers like detail itinerary planning.  Anne and Eric have a nice quote in their presentation – “success = ideas and energy”.  

Below is a short video of pictures at the workshop.


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